springwise: Pop-up store sells chocolate for good deeds, not…
candy, chocolate, generosity, kindness, marketing, retail, sweets
Pop-up store sells chocolate for good deeds, not money
Regular readers of Springwise will already be familiar with the numerous alternative payment models we’ve written about over the years, but this most recent example is perhaps the most heart-warming. Chocolatier Anthon Berg recently enabled customers to pay with a good deed, rather than cash, at a pop-up location called The Generous Store. READ MORE…